Compassionate Conservatism's Long Tail
[Excerpts from Marvin Olasky's article in World Magazine]"The editor-in-chief of Wired magazine shows how the internet is changing media, business, and much besides by making it possible for people to learn about and order products that don't sell enough to take up space in brick-and-mortar stores and movie theaters, or on television and radio schedules where time is money."
"Anderson's point is that many sellers look for the few products that will sell an enormous number of units, but that there's gold to be prospected among the many that will sell few."
"But it's also relevant to thinking through the next stage of President Bush's faith-based initiative. That's because compassionate conservatism in the United States has a small head and a very long tail. "
[continued at World Magazine]
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