Facebook for Pastors....
Chris Forbes
Many ministry leaders look to FaceBook as a means for easy promotion. Its true FaceBook can help you communicate your events with people who are on the network, but that’s only part of the story. You need to understand your audience and understand the medium before you can become effective using FaceBook for promotion.
FaceBook is a social medium used by people who want to connect in real relationships. They tend to suspect people and groups that come to the site using all their “promotional speak” and spamming out invitations to events and groups. Too much promotion and not enough real networking will cause people to want to drop you from their friends list. So before you begin promoting, be a good neighbor and learn what happens on FaceBook.
Also pay attention to what you are learning about people through FaceBook. People are very candid about their interests and dislikes on the network. You can get a lot of “guerrilla research” just mingling with the people you find on FaceBook. When you understand people better, you may find that you change the kinds of ministries and events you program through your church.
Create events and... [continued at Ministry Marketing Coach]******************
Also... "Facebook? How Could That Help?"
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