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Monday, August 10, 2009

Who Spreads Your Word?

[ht: @BarryBowen, ChristianHeadlines.com]



By Seth Godin

In order for an idea to spread, someone has to do the spreading.

In the dark ages (ten years ago), the only way to spread your idea on a large scale was to do it yourself. Lots and lots of ads.

Today, marketers get all sweaty thinking about how this happens magically, virally, for free. If it were only that easy.

What's interesting to me is that different products and ideas are spread by different groups of people. There isn't just one professional association of idea spreaders, with everyone else being passive.

If your authentic...

[continued at Seth Godin]

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IndyChristian Commentary: Seems to me there's a pretty obvious application here, among us... the Church. Do you have a faith worth spreading? What was compelling for you, from the Word? Are you capable of passing it along to others? Is it important that you do? And if you need assistance preparing to be able to share your faith, where could you find someone to help you? If you have no one in your church to help you, visit EEinternational.org.

posted by IndyChristian @ 9:34 AM

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